Start for free
Every plan starts with a free trial and you can cancel any time.
Every plan starts with a free trial and you can cancel any time.
Every plan starts with a free trial and you can cancel any time.
For solo merchants & makers
Everything to run your store:
For growing stores
Everything in Basic, plus:
For established businesses
Everything in Growth, plus:
For agencies & custom needs
Everything in Scale, plus:
For solo merchants & makers
Everything to run your store:
Included on every plan
The things other platforms charge extra for are built into every Rovela store.
Over 100 features are built in. The plugins other platforms bill you for every month are simply included.
Every store is real Next.js code you can download whenever you want. No lock-in, ever.
Every save and publish is a version you can return to. Roll your store back to any point in one click.
Rovela writes a store around your brand from scratch, never a theme thousands of other stores already use.
Structured data, sitemaps, and metadata are built into every page, ready for Google and AI shopping agents.
Build, edit, and manage everything in one place — here's what that looks like.

Ask for any change in plain words and watch your live store update as you type.
Everything's included on every plan. These are the few limits and power features that differ.
| Compare plans | Basic $29/mo 1 month free | Growth $59/mo Most popular | Scale $129/mo Established businesses |
|---|---|---|---|
| Plans & limits | |||
| Credits to start, then monthly | 20 + 5/mo | 50 + 15/mo | 100 + 25/mo |
| StoresAdd more for $20/mo each | 1 | 1 | 5 |
| Team seatsAdd more for $15/mo each (Growth & Scale) | 1 | 3 | 10 |
| Sell in other languages | 1 | Up to 3 | Up to 9 |
| Top up credits anytime$10 per pack — more credits on higher plans | |||
| Custom domain | |||
| Build & edit | |||
| Build a store from a prompt | |||
| Edit the live store by chatting | |||
| Attach images, code, docs & video | |||
| AI image generation | |||
| Live preview (storefront, admin, code) | |||
| Version history + one-click restore | |||
| Download your code | |||
| Migrate an existing store | |||
| Bring your own API key | |||
| Storefront & catalog | |||
| Custom-coded responsive storefront | |||
| Product galleries (image + video) | |||
| Variants, inventory & search | |||
| Reviews, Q&A & gift cards | |||
| Bulk import (Shopify / Woo / CSV) | |||
| Blog, FAQ & help center | |||
| All 9 integrations (PayPal, pixels, Klaviyo…) | |||
| Checkout & payments | |||
| Stripe checkout on your account | |||
| Zero transaction fees | |||
| PayPal, coupons & discount codes | |||
| Customer accounts | |||
| Marketing & growth | |||
| Email & lifecycle automations | |||
| Promotions, flash sales & campaigns | |||
| Loyalty, referrals & affiliates | |||
| Cross-sell & post-purchase upsell | |||
| SEO & analytics | |||
| Built-in SEO & structured data | |||
| Built-in storefront analytics | |||
| GA4, Meta & TikTok pixels | |||
| Advanced reports (LTV, cohorts, funnels) | |||
| Analytics history | 30 days | 12 months | Unlimited |
| Power & control | |||
| White-label — remove Rovela branding | |||
| API / headless access | |||
| Custom integrations | |||
| Advanced team roles | |||
| Support | |||
| Support | Priority | Dedicated + SLA | |
| SLA guarantee | |||
Pick a plan and start your 1-month free trial. You get your plan's starting credits right away to build and customize your store. After one month, your card is charged automatically. Cancel anytime before that and you won't be charged.
AI credits are used each time you interact with the AI. Creating a store costs 5 credits, and each chat message to modify your store costs 1 credit. Paid plans include monthly credit allowances that add to your balance.
Yes, paid subscribers can buy a $10 credit pack anytime from their subscription page — you get more credits per pack on higher plans. Credits carry over and never expire.
Yes, you can change your plan at any time from the billing portal. When upgrading, you'll get immediate access to new features and credits. When downgrading, changes take effect at the end of your billing period.
Your deployed stores remain live and functional. You keep any remaining credits until they're used up, but won't receive new monthly credits. You can re-subscribe anytime.
